

For Fabricators — Newsboard
Find out the latest Fabricator news stories here
16
November 2005
Trade Lynks signs deal to offer members IBGs
03
August 2005
Heritage Trade Frames is one of the first companies
to join the Trade Lynks + scheme
8
August 2005
Alfa Windows links their customers
to the benefits of Trade Lynks
16
November 2005
Trade Lynks signs deal to offer insurnace backed guarantees
Trade Lynks installer support scheme manager Andy Ball believes hundreds of window companies are unaware that the law has changed concerning financial services and could be breaking the law every time they introduce a policy or help homeowners fill out paperwork, unless they have Financial Services Authority (FSA) authorisation.
To help out, Trade Lynks has teamed up with multi-trade association Fairtrades to offer the HomePro reputable, insurance-backed guarantee scheme to its customers at preferential rates.
The new deal will see Trade Lynks installers getting a 50 per cent discount on the cost of joining the highly regarded Fairtrades Association and access to FENSA approved HomePro IBGs,
As a member installers also enjoy the ability to use the Fairtrades logo on literature and vans, plus gain a share of the £20 million worth of business enquiries HomePro & Fairtrades generate annually. Members also benefit from cheaper Yellow Pages advertising and have access to arbitration and conciliation services.
Andy Ball says: “HomePro are FSA authorised, allowing them to generate an instant, FENSA approved policy without the installer having to complete complicated paperwork or potentially fall foul of new regulations. And, unlike some offshore policies, Homepro offers adequate protection for both contractor and homeowner.”
Steve Roberts, HomePro account director, says: “Window installers are there to sell product, not fill out forms. We make life easy by offering benefits like a 48 hour turnaround on customer deposit guarantee certificates.
‘Our partnership with Fairtrades is in response to requests from our members asking for a quality IBG scheme to give peace of mind for their customers', says Andy Ball. ‘It's a good example of the practical business and marketing support we bring to members designed to help grow their business. Other services include retail brochures delivered free and our in-house design studio to help members project a professional image to their customers.'
03
August 2005
Heritage Trade Frames is one of the first companies to join the Trade
Lynks + scheme
Sean Munsie, Managing Director of Heritage Trade Frames explains “As a leading trade frame supplier Heritage is always looking to maintain a competitive edge. Becoming a Trade Lynks + fabricator will enable us to not only generate new business but help support and retain existing.”
Sean believes the Trade Lynks + scheme offers Heritage Trade Frames something new in the market place and is pleased to be one of the first to join the scheme.
“Right from day one Trade Lynks has offered us support and practical advice that has made an instant impact on our business.” Says Sean, “Trade Lynks has already introduced us to a number of new business's and our existing customers are being rewarded with plenty of extra free support — like brochures, training and support grants.”
Profile 22 has invested significantly in funds, resources and time to establish the Trade Lynks scheme. With the help of fabricators such as Heritage Trade Frames to shape what's on offer it is expected that the scheme will very quickly become the benchmark for all support offered in the industry.
The challenge is to keep the scheme interesting and relevant to the changing needs of the trade. Trade Lynks is already looking well into the future to ensure its members always retain that competitive edge.
8 August 2005
Alfa Windows links their customers to the benefits of Trade Lynks
Alfa Windows Ltd have quickly established themselves
as the leading supplier of PVCU building plastics in Tyneside and Gateshead. Alfa's one stop shop approach means that customers can get everything in one place saving time and hassle. They manufacture high quality PVCU windows & doors made from Profile 22 and Utraframe conservatory roofs. Plus customers can buy roofline trims and sealants from either the Hebburn or Gateshead centres.
“Joining Trade Lynks was an easy decision as it meant direct access to their huge database and marketing expertise, just what we needed to find new customers.
Within a month of joining, Trade Lynks found us 4 new customers and helped close the deal with 2 of our key prospects Seriously effective support from Profile 22.”
Gerard Hiscock, Joint M.Dir.
“We as a company feel that Trade Lynks is a very powerful tool in our aim to attract new business and sustain our existing business.
We have had nothing but positive feedback from our installers who feel confident they have a direct link with their profile supplier for practical marketing support that really works.”
Nigel Porter, Joint M.Dir.

